This is not a story of a 100-year-old distillery.

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We are not using the same recipe as our great, great-grandfather.

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​There is no natural spring water, no charcoal mellowing.

 

We have no fancy master distiller, gourmet chefs, or multimillion-dollar marketing campaigns.

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We are passionate disruptors. We are creating brand-new types of alcohol products.  These products are not just reinventing the industry but we are creating products that stand apart.

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tocar's Parent Company, LYRE & THIEF LLC, has discovered a way to use music to change the taste of alcohol products using patented technology.  This allows us to connect your favorite songs to your  beverages for a unique experience.  

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Stand apart, taste the rhythm, and challenge how liquor should taste.

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LEARN MORE AT LYREANDTHIEF.COM